Corsham artist Jo Taylor will have her work featured all this week (4th-8th November) on ITV as part of the ITV Creates project.
The ITV Creates project was launched at the beginning of the year across the ITV main channel. From the website: "Every week new idents will be showcased, with a different interpretation of our logo created by a wide range of British artists. All of the work is influenced by ITV, our programmes or the artist’s personal relationship with ITV and television itself. The project aims to reflect our ongoing commitment at ITV to creativity, giving a platform to UK talent and giving a unique and inspiring new look each week of the year."
The story behind the ident can be viewed on YouTube here: